Project Blog

MicroMu Presents Fink (Solo Acoustic)

Fink China Tour Flyer

Outdustry’s in-house net-label MicroMu is proud to present a special performance from it’s first international signing, Fink…..

As the first acoustic act on legendary electronic label Ninja Tune, Fink has carved a unique path as a singer-songwriter. With a background in downtempo beat production and top level remix work, his brand of acoustic music is distinctly modern while remaining deeply intimate as a live show; a formula which has seen him share the stage with the likes of Zero 7 and Massive Attack and earned him rave reviews around the world:

“Mean moody and magnificent. One of the most original singer-songwriters around.” – Clash

“…say hello to your new soundtrack.” – NME

“Surprises when you least expect it. Sort of Revolution refuses to succumb to the obvious.” - Mojo

Fink will be performing solo-acoustic for two small shows in Beijing (MAO Live on Nov 5th) and Shanghai (Yuyintang on Nov 6th), followed by a mainstage appearance at Clockenflap Festival in Hong Kong (Nov 8th).

Acoustic legend Wan Xiaoli will be supporting Fink in Beijing. Shanghai support to be announced…

Tickets 50RMB in advance, 60RMB on the door

http://micromu.com

http://douban.com/artist/finkmusic

http://myspace.com/finkmusic

PRESS RELEASE : 贝格集团登陆中国 BEGGARS CHINA LAUNCH

Beggars + Outdustry = 贝格

贝格集团登陆中国 BEGGARS GROUP LAUNCH BEGGARS CHINA

贝格集团继续扩大其全球网络,如今与其在中国的独家代表Outdustry(格外音乐)合作,并推出了一个中文(www.beigecn.com)网站.

Continuing to broaden their worldwide network, the Beggars Group are working with Outdustry as their exclusive representatives in Beijing and are also launching a dedicated website for Mandarin speakers (www.beggarschina.com).

实物唱片发行将在未来的几个月里由中国当地的京文唱片和台湾的HI-NOTE唱片发行。完整的歌曲目录可以通过音乐移动数字服务公司wa3.cn进行网上查询、认购. 此外,AlT风格的摇滚乐队“British sea power”是这种合作关系的第一个受益者,他们已准备在香港,台湾等地演出,并将于今年10月来北京参加摩登天空音乐节。

Key physical releases will be released in the coming months through local labels Jingwen and Hi-Note, while the full catalogue will become available through wa3.cn for online subscription and mobile distribution. Furthermore, the new partnership will be working hard to get Beggars Group artists in to the territory and the first to benefit are British Sea Power, who are playing shows in Hong Kong, Taiwan and the Modern Sky Festival in Beijing this October.

引用 QUOTES:

“从我们的初次参加了由AIM和英国贸易投资总署主办之旅的中国之旅以来,我们一直在访问中国,并对中国进行了数年的接触,如今我们很兴奋的宣布与 Outdustry(格外音乐)正式合作,Outdustry(格外音乐)是一个最前沿的公司,致力于帮助排除中西方音乐的市场差异。我们已经见证到中国的音乐市场相当有活力,中 国的音乐发展非常迅速,对我们来说这个市场充满了挑战和良机。我们相信,通过将我们的艺术家推向市场,强化市场意识建设品牌形象,我们将在众多机遇选择中 处于有利地位。” (Simon Wheeler, Beggars集团

“From our first trip organised by AIM and UKTI, we’ve been visiting China and developing our contacts there for a number of years now so it’s exciting to announce our partnership with Outdustry, a company at the forefront for helping bridge the gap between China and the western music market. We’ve witnessed there’s a vibrant music scene within China and awareness of western music is developing fast so it’ll be a challenging market for us to work in. We’re confident that by bringing our artists into the market and building awareness for our labels, we’ll be in a good position to take advantage of whatever opportunities arise.”Simon Wheeler, Beggars Group

“中国音乐市场需要激进的思想以及真正的冒险意识,这两个优点毫无疑问贝格集团都已向大家证明。贝格在中国的发展是一项开拓性的项目,通过Outdustry(格外音乐)我们期待能帮助此项目初具规模.” (艾德 Peto, Outdustry | 格外音乐

“The Chinese music market requires radical thinking and a real sense of adventure, two qualities which Beggars have proved to have in spades. The development of Beggars China is a pioneering project and we here at Outdustry are looking forward to helping this take shape.”Ed Peto, Outdustry

更多信息 FURTHER INFORMATION:

贝格集团的音乐重心是针对独立音乐。成立于1976年,集团旗下目前包括四个活跃的唱片厂牌(4AD,Matador 唱片, Rough Trade唱片和XL 唱片),并被认为是世界最大的独立音乐厂牌。

The Beggars Group’s musical focus is fiercely independent. Founded in 1976, the Group now consists of four active labels (4AD, Matador Records, Rough Trade Records and XL Recordings) and is considered to be one of the largest Independent Group of labels in the World.

目前与之合作的艺术家包括:

Artists currently working with the above labels include:

Adele, Anthony & The Johnsons, Basement Jaxx, Beck, Belle & Sebastian, The Big Pink, Blonde Redhead, Bon Iver, Camera Obscura, Cat Power, Jarvis Cocker, F_cked Up, The Hold Steady, Mogwai, Monsters of Folk, M.I.A., My Morning Jacket, Mystery Jets, The National, The Raconteurs, Radiohead, Scott Walker, Sigur Rós, Sonic Youth, The Strokes, Super Furry Animals, Emilina Torrini, TV on the Radio, Vampire Weekend, The White Stripes, Yo La Tengo and The XX.

Outdustry(格外音乐)是一家专门从事市场进驻,项目发展,中西方音乐产业合作的专业的中介公司。目前曾经服务过的公司包括:Sterling Sound,可口可乐, Transmit,伦敦发展代理处以及NBC美国全国广播公司。

More info on Outdustry can be found here.

网址 WEBLINKS:

http://beggarschina.com

http://beggars.com

http://outdustry.com

Free Love

Chris Anderson has just published his latest book “Free : The Future Of A Radical Price“. In it the Wired Magazine Editor and bestselling author of The Long Tail discusses the economic peculiarities of a world in which goods, services and media are increasingly being made available for what feels like free: How has this happened, and what does it mean going forwards for us both as consumers and producers?

Free : The Future Of A Radical Price

As a market where digital content has largely been free from the get-go, China is an obvious case study along with other developing nations such as Brazil. Chris has therefore devoted a chapter to these markets, looking at how people are dealing with such realities.

I met Chris for breakfast during one of his research visits to China towards the end of 2007 and, amongst other things, outlined the basic concept of MicroMu (不插店) to him a good 8 months before we actually got round to trying the idea out. A year and a half later (and a year into the MicroMu project) and our copy of Free arrives through the post, complete with a whole page devoted to MicroMu as an example of an experimental free music model:

“”The moment you put a fee on accessing music in China is the moment you cut off 90% of your audience,” says Peto. “[Paying for*] Music is a luxury for the middle class in China, a flippant expenditure. This model works against that. We simply use free music and media as a way of saying that ‘everyone is welcome’, building a dialogue, building a community, becoming the trusted brand of the grassroots music movement in China. To do this though, we have to become all things to all men: record label, online community, live events producers, merchandise sellers, tv production company.”

*Just to clarify: It is the idea of paying for music and not the idea of music itself that is a luxury for the middle class. The words “paying for” were not included in the original text.

The pressure is on to deliver! Many thanks for the mention Chris and good luck with the book launch.

© Outdustry 2009

MicroMu Turns 1

Happy Birthday MicroMu

It seems like it has been a hell of a lot longer, but our little concept record label MicroMu (known in Chinese as 不插店, or ‘Buchadian’), turns 1 year old today. You can feel paternal pride radiating throughout Outdustry HQ as we package up a one year compilation album of b-sides and rarities to celebrate: More… »

Hedgehog + Re-TROS + Sterling Sound

Client: Modern Sky
Project: Hedgehog (Blue Daydreaming) + Re-TROS (Watch Out! Climate Has Changed, Fat Mum Rises)
Engineer: Tom Coyne

Outdustry clients Sterling Sound have just mastered a couple of cracking Beijing indie albums. Hedgehog went so far as to say that they “could die happy” after hearing the results: More… »

Li Zhi vs U2

The last release on our in-house label MicroMu has been going down a storm. Li Zhi’s live album, ‘There’s Nobody On Gongti Dong Lu’ was recorded at a packed show in Beijing’s Yugong Yishan venue in mid-January.

Since it’s release on Jan 22nd, the Jiangsu folk hero’s first offering since 2007 has been meet met with unanimously glowing reviews across the Chinese internet. At the time of writing, well over a month after it’s initial release, it is still sitting strong at number 6 on uber-review-site Douban’s Best New Release list, ahead of some pretty distinguished company: More… »